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Crocs wants to have its own NFTs

January 17, 2022
Reading Time: 2 mins read
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crocs

The sneaker brand Crocs does not want to be left behind in the NFT non-fungible tokens (NFTs) are cryptocurrencies that do not possess the property of fungibility. world.

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***

The famous rubber slippers Crocs could be working on its own line of tokens no fungibles (NFT) as evidenced by a request made to the United States Patent and Trademark Office, UPSTO.

So says the application published on January 11 of this year:

“Trademark for: The CROCS™ trademark registration is intended to cover the categories of downloadable digital digital technologies are these electronic tools that have the ability to generate, store or even process data. media, namely, digital assets, digital collectibles, digital tokens and non-fungible tokens (NFTs); downloadable virtual goods created with blockchain a distributed ledger system. A sequence of blocks, or units of digital information, stored consecutively in a public database. The basis for cryptocurrencies. and smart contract in traditional finance, a contract is a binding agreement between two parties. In cryptocurrencies, smart contracts execute functions on the blockchain. based software technology, in the form of footwear, apparel, handbags, accessories and charms to decorate footwear, apparel, handbags and accessories; Downloadable computer software par to create, manage, store, access, access, send, receive, exchange, validate and sell digital assets, digital collectibles, digital tokens and non fungible in cryptocurrency, fungibility is when a coin or token can be replaced by any other identical coin or token. tokens (NFTs)”.

According to the application, it seeks to expand into the world of NFTs. With the patent, the NFTs non-fungible token, a unique non-interchangeable piece of digital content that is stored on a distributed ledger (blockchain). of “footwear, clothing, bags, accessories and charms to decorate shoes”. de Crocs would be covered. So would the software to send, receive and trade these digital assets, as well as an online store to sell them, the USPTO’s application states.

In addition, the presentation is a strong signal signals are a call to action to either buy or sell an asset. that e Crocs is preparing to issue NFTs, he told CoinDesk a well-known crypto-intellectual property lawyer. His lawyer, WilmerHale, filed the application on the basis of “intent to use”, meaning that the mark has a bona fide intention to use it in commerce.

Other brands

As the media well remember, Crocs isn’t the only footwear brand moving into digital wearables: Nike , Adidas y Under Armour have made NFT shoes in recent months. Both in the case of Adidas as in that of Nike his NFT shoes are related to the metaverse.

NFTs could mean a lucrative new business for Crocs on the stock, which had revenue growth of 67% in 2021. While executives talked about the company’s digital focus on its Jan. 11 earnings call, they did not mention the metaverse a metaverse is a digital universe that contains all the aspects of the real world, such as real-time interactions and economies. It offers a unique experience to end-users. as such.

Also, the company has not responded to the media about this trademark application nor has it made any promotion on the subject.

Sources: Uspto, Coindesk , Bitcoin.com, archivo

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