Manchester City deepens its relationship with OKX, which now becomes the first and only cryptocurrency cryptocurrencies are digital currencies that use cryptographic technologies to secure their operation. partner to sponsor its training kits.
- Manchester City extends partnership with OKX.
- They had signed a sponsorship agreement in March.
- Partnerships between crypto companies and sports teams are not slowing down despite the crypto winter.
The training uniforms of the English football team.Manchester City will now display a logo of a cryptocurrency firm.
The exchange businesses that allow customers to trade cryptocurrencies for fiat money or other cryptocurrencies. of digital digital technologies are these electronic tools that have the ability to generate, store or even process data. assets OKX announced a new agreement with the English Premier League champions to become the official training team sponsor for the 2022-23 season. As part of the agreement, the OKX will be included in the training kits for the men’s and women’s first team of theManchester City.
The announcement deepens the previous relationship between the sports team and OKX that they had already signed a sponsorship agreement in March . At the time, the multi-year deal was the exchange’s first foray into football sponsorship.
“ Our partnership with Man City has provided a great platform a place to buy, sell and store cryptocurrency through which we have the opportunity to educate the curious about cryptocurrencies and provide those already involved with the training they need to participate responsibly. “commented Haider Rafique, global marketing director for OKX according to , cited from Decrypt .
OKX and Man City extend partnership
According to a press release, the agreement will also see OKX as presenting partner of the Trophy Tour 2022 from Man City as it returns for the first time. The partnership, which was announced in a communiqué also comes with a series of artworks featuring various players from the Manchester City.
According toThe Block a file containing information on transactions completed during a given time period. Blocks are the constituent parts of a blockchain.OKX commissioned the street artist Akse P19 andGlobal Street Art Agency to create artwork with players Erling Haaland, Jack Grealish, Joao Cancelo and John Stones, in four locations in Manchester.
Although other details of the deal were not disclosed, news outlet City AM reported que the deal is worth more than £10 million, or about $12 million, per season.
The news comes shortly afterManchester City severed ties with another crypto sponsor. The team had earlier in the year ended a partnership with 3Key Technologies because of questions about the company’s ownership and the identity of its executives. The deal was put on hold just two months after they signed the partnership.
El equipo ya ha tenido otras incursiones en el mundo de las criptomonedas. El año pasado, el Manchester City launched your fan token a digital unit designed with utility in mind, providing access and use of a larger crypto economic system. in partnership with tokenization platform Partners . The token called CITY, allows fans to claim VIP rewards and club promotions.
New sports deals amid market an area or arena, online or offline, in which commercial dealings are conducted. slump
Partnerships between cryptocurrency companies and sports teams seem to be continuing despite the recent market turmoil.
Entre otras noticias relacionadas, el equipo Everton of the Premier League English also signed a sponsorship agreement with a digital asset company. Like reported Cointelegraph the team partnered with the cryptocurrency betting platform, Stake, which also sponsors the UFC. As part of that agreement, the logo of the Stake will appear on the jerseys of the players of theEverton.
On the other hand, the football club Paris Saint-Germain FC (PSG) also announced a move into the crypto space on Monday, after launching tickets for the first time in the form of tokens (NFT) for their pre-season tour of Japan later this month.
According to Cointelegraph the team will be selling three premium NFT non-fungible tokens (NFTs) are cryptocurrencies that do not possess the property of fungibility. tickets that offer buyers VIP access to games, meet-and-greets, player autographs and private parties with a select group of unspecified players. The sale, which begins Wednesday, values each NFT at 180.36 ETH or around USD$207,000 at the time of going to press.
- More and more crypto companies sponsor NBA events
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Article by Hannah Estefania Perez / DiarioBitcoin
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