The store announced the adoption of Bitcoin in an advertisement on its website where it offered 20% discounts for those who opt for this payment method.
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In Mexico, the storesElektraowned by billionaire Ricardo Salinas Pliego, have become the first retail business in the country to adoptBitcoin the biggest and most popular cryptocurrency in the world. It is a decentralized digital currency that enables users to make trustless peer-to-peer transactions. as a payment mechanism.
The store chain’s official website shared the news on Thursday through a promotional advert that offers a 20% discount to users who cancel their purchases with the flagship cryptocurrency cryptocurrencies are digital currencies that use cryptographic technologies to secure their operation. . De acuerdo con el aviso publicitario, el descuento estará disponible hasta el 31 de diciembre o “while promotion lastsnone
El propietario de la compañía también confirmó la noticia a través de su cuenta oficial de Twitter. “The rumors are true, Elektra is the first retail store in Mexico that allows you to buy with Bitcoin“, wrote Salinas. He also stressed that the initiative places the retailer above the competition. “We’re great… I know, it’s our obligation, to set an example.“added the millionaire in anothertweet.
¿Alguien dijo “ #BitcoinElektra “????? Siempre estamos a la vanguardia trayendo más opciones para nuestros clientes. ???? ¿Cómo van a usar sus #Bitcoin Elektra?https://t.co/ArunybZBBg
— Elektra México (@ElektraMx) December 16, 2021
Elektra adopts Bitcoin payments
The adoption of payments withBitcoin by the commercial division of theGrupo Elektra comes shortly after Salinas advanced the plans in September. As reported byDiarioBitcointhe businessman, who has repeatedly voiced his support the opposite of Resistance, it is a threshold that crypto’s price doesn’t fall below. for the cryptocurrency this year, had indicated on Twitter that he was working to make the stores will accept Bitcoin by means of Lightning Network a network refers to all nodes in the operation of a blockchain at any given moment in time. .
Shortly before, the millionaire had assured that hisAzteca Bankwhich is part of the Grupo Elektra, would soon become the first Mexican lender to accept Bitcoin. However, after its announcement, the government warned that it was not possible under Mexican law for a bank to do that.
The retailer has integrated payments with Bitcoin by means of BitPay bitPay is a Bitcoin payment service provider.as read in the none on the retailer’s website. The section also details thatBitcoin is the only cryptocurrency currently accepted byElektra and that the company does not offer other services such as buying, selling, exchanging or storing digital digital technologies are these electronic tools that have the ability to generate, store or even process data. assets.
BitPay is a digital currency currency is a medium of exchange that defines value. payment processor that makes it easy for merchants to receive digital currencies. The U.S.-based company processes payments to the merchant, giving them the option a contract giving the buyer the right, but not the obligation, to buy or sell an underlying asset or instrument at a specified strike price. to exchange businesses that allow customers to trade cryptocurrencies for fiat money or other cryptocurrencies. the funds for fiat fiat currency is “legal tender” backed by a central government, such as the Federal Reserve, and with its own banking system, such as fractional reserve banking. It can take the form of physical cash, or it can be represented electronically, such as with bank credit. currency. NiElektra nor its owner provided any details on whether the company will keep the funds inBitcoin or exchange them into Mexican pesos or another currency.
It should be noted thatGrupo Elektra is an international specialty retail and financial services company in Latin America, and one of the largest providers of non-bank loans in the United States. Their retail area offers a variety of products ranging from appliances, electronics, motorcycles, etc. They have more than 1,000 stores in Mexico, United States, Guatemala, Honduras, Panama and El Salvador.
For his part, Salinas Pliego is the third richest person in Mexico, with an estimated net worth of USD $15.4 billion.
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Article by Hannah Estefania Perez /DiarioBitcoin
Imagen de Unsplash
