Alex Coin 
The global pizza company Papa John’s is giving away NFT 19,840 in the UK in defiance of the authorities?
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Papa John’s, one of the four largest pizza companies in the world, originally from the United States and with locations in almost every country, has a special announcement for the UK public: the giveaway of a collection of 19,840 tokens no fungibles, NFT, which are very special as they recall the history of the pizzeria chain through their thermal pizza delivery bags. But now they are bags for use in the metaverse.
On the website where you make the promotion says: “ The Papa John’s pizza delivery bag crypto slang for a large quantity of a specific cryptocurrency. Alternatively (but less frequently) used to refer to the contents of an individual's crypto portfolio. just got hotter. Now anyone can grab a slice of the metaverse a metaverse is a digital universe that contains all the aspects of the real world, such as real-time interactions and economies. It offers a unique experience to end-users. craze with a trio of cool, collectible and cleaner hot bag designs, available to redeem here for FREE.”
He adds that the intention of making them free is this: “We believe everyone deserves the chance to have one. A unique piece of digital digital technologies are these electronic tools that have the ability to generate, store or even process data. art gifted as a token a digital unit designed with utility in mind, providing access and use of a larger crypto economic system. of our love. It’s yours to show off in the metaverse or keep as a prized possession. USEFUL TIP: make sure you move fast because when they’re gone, they’re gone.”
The NFTs non-fungible token, a unique non-interchangeable piece of digital content that is stored on a distributed ledger (blockchain). are reportedly minted in Stitches, a string does not require large amounts of energy, as it consumes more than two million times less energy than popular proof-of-work poW is a type of consensus algorithm that rewards validators according to the amount of computational power they have expended. networks.
Here they explain the instructions to be able to have one of these NFT:
1) Visit http://nfthotbag-papajohns.com
2) Click on the button ‘GET YOUR FREE NFT non-fungible tokens (NFTs) are cryptocurrencies that do not possess the property of fungibility. HOT BAG’.
3) Download or sync a crypto wallet a place where cryptocurrency users can store, send and receive digital assets. compatible with Tezos
4) Go back to the microsite, choose an NFT and click on it.
5) Relax: the NFT automatically drops into your wallet.
The promotion
You can see what these NFTs look like on Twitter. The company makes it clear to followers to move fast so they can get them before they run out:
Dropping today!!????
Exclusive Papa Johns NFT Hot Bags, the coolest thing you’ll own in 2022.
You need to move quick, as these hot bags are in high demand! Follow the easy steps at https://t.co/LqqDrY2rvI to get your hands on a FREE NFT… #HotBagNFT #PapaJohnsNFT #NFT pic.twitter.com/J7QJZyNqeb
— Papa Johns UK (@PapaJohnsUK) March 7, 2022
The first announcement about this promotion was made last week on Twitter, at the time as a campaign of intrigue:
Something cool is dropping next week…something you don’t want to miss! #metaverse pic.twitter.com/uPLDitVOrN
— Papa Johns UK (@PapaJohnsUK) March 4, 2022
What are they like?
It’s worth mentioning that the NFT ‘Papa 1984’ bag mimics the style of a thermal pizza bag, but the ones that are used as a wallet, a fashion accessory. It has an adjustable crossbody strap with a repeating logo printed on it. Besides, this NFT design is available in yellow, red and green.
On the other hand, the bags NFT ‘Papa Cheese Melt y ‘Daddy Day’ are backpack style and were inspired by the hip-hop street art graffiti used at the time that Papa John’s opened its doors to the public for the first time in 1984.
Tom Hoff, one of the designers of the bags, said of this one NFT:
“Los NFT se han disparado tan rápidamente y, sin embargo, muchas personas todavía no están seguras de cómo recolectarlos o creen que vienen con grandes etiquetas de precio. Es genial ver una marca como Papa John’s ayudando a que los NFT sean más convencionales y que dos de mis diseños permitan que personas de todo el mundo los disfruten en el metaverso”.
Challenging Authority
However, with all this comes a drawback. Papa John’s was one of seven companies that the UK put the brakes on crypto advertising in December last year. However, it seems to be ignoring the warning with this campaign.
La cadena de comida lanzó el año pasado una promoción en la que los clientes could win £10 (USD $13) on bitcoins when they spent more than £30 (USD $39). This campaign came into conflict with the UK Advertising Standards Authority, which deemed it “irresponsible”. since, in his opinion, “took advantage of consumers’ inexperience or credulity and trivialized cryptocurrency cryptocurrencies are digital currencies that use cryptographic technologies to secure their operation. investing.” Subsequently, the pizza chain removed the ads from the campaign.
It remains to be seen what happens with this new campaign that is not associated with the purchase of any product.
Sources: Papa John’s NFT website, Twitter de Papa John’s, Coinquora , Coindesk
Reporte de DiarioBitcoin
Imagen de Unsplash
